For brands

Find the races where your brand actually lands.

Endurance athletes are the most brand-loyal audience in sport — and the hardest to reach through a feed. We match you to the races where your people already are, and show you exactly who turns up before you commit.

142Races live this month
3.1LAthletes reachable
60+Cities across India
endurace.pro/brands/matches
Race matches for your brand3 new
Gurgaon Half Marathon 2026
Delhi NCR · 6,400 runners · Aug 2026
98% match
Malnad Ultra 2027
Chikmagalur · 4,200 trail athletes
95% match
IRONMAN 70.3 Goa
Goa · 2,100 triathletes · Oct 2026
92% match
Five places you show up

A race is not one billboard. It is a weekend.

Athletes spend six hours inside a race and six weeks training for it. Your brand can be in all of it.

Start line
Flag-off arch and start chute
First 90 seconds, every camera pointed at it
On course
Hydration and cheer stations
Your team handing out what athletes need most
Finish line
Finisher medal and photo backdrop
The frame that ends up on 4,000 feeds
Expo
Bib pickup and sampling booth
41 minutes of average dwell time
Digital
Race page, emails and results
Six touchpoints before anyone laces up
The difference

Sponsorship without the guesswork

What booking a race sponsorship in India looks like today — and what it looks like on Endurace.

Without Endurace

  • Race discovery scattered across WhatsApp groups and PDFs
  • No idea who turns up, or whether they are your buyer
  • Weeks of chasing organizers who never reply
  • Spend in a spreadsheet, results tracked nowhere

With Endurace

  • Curated race matches scored against your brand and category
  • Verified athlete demographics before you commit a rupee
  • A direct line to organizers who want partners
  • One dashboard for spend, deliverables and performance
Track what matters

The numbers you get before you sign

Every race carries the same audience panel, so two events are actually comparable.

endurace.pro/brands/analytics
Gurgaon HalfDelhi MarathonBengaluru 10KMumbai CoastalMalnad UltraIRONMAN Goa
6,412
Total participants
1,28,540
Race page views
9.25%
Conversion rate
4.6
Avg sign-ups / day
68 / 32
Gender split
34 yrs
Average age
30–39
Largest age group
8 AM
Peak sign-up hour
Sign-ups by month
RegistrationsRepeat athletes
Sign-ups by time of day
12 AM11 PM
What you get

Everything you need to make a sponsorship pay back

Smart race matching

Every race scored against your category, audience and city mix — you see the ten that matter, not four hundred.

Qualified opportunities

Every organizer is verified and has opted into brand partnerships. No cold outreach, no ghosting.

Audience insights

Age, gender, city, pace band, repeat rate and dwell time — for every race, before you sign.

Campaign management

Briefs, creative, on-ground deliverables and approvals for every race you back, in one place.

Performance tracking

Impressions, bib pickups, sampling redemptions and post-race recall — measured, not estimated.

Simplified contracts

Pre-negotiated tiers with digital signature and a single invoice across the season.

How it works

Three weeks from call to start line

Tell us who you are trying to reach

A thirty-minute call about your category, your buyer and your calendar. No brief document, no media deck — we do the matching from what you tell us.

  • Category exclusivity mapped from day one
  • City and season priorities
  • Budget bands, not a rate card
Intro call · 30 minShortlist in 2 days

Get a shortlist that is actually short

Ten races, each with a match score, an audience panel and the packages still open. Compare them side by side and shortlist in an afternoon.

  • Match score across category, audience and city
  • Sold and remaining inventory per race
  • Last year’s participant profile
98% matchGurgaon Half MarathonTitle sponsor · open

Sign, ship, and see what it did

Standard tiers and a digital contract, then one dashboard for deliverables, on-ground assets and post-race numbers — including recall from the finisher survey.

  • Digital contract and a single invoice
  • Deliverable tracker shared with the organizer
  • Post-race report within 7 days
Contract signed9.2% redemptionSampling, race weekend
Questions

Before you apply

What happens on the intro call?

Thirty minutes. We learn your category, the audience you are chasing, your marketing calendar and the kind of races that fit — then come back with a shortlist scored against all of it, usually within two working days.

What does it cost?

The platform is free for organizers. Brands pay a flat subscription after a one-month trial, with no commission on sponsorship value — what you negotiate is what you pay.

What kinds of races are on Endurace?

From 300-runner community 10Ks to full marathons, gravel brevets, obstacle circuits, open-water swims and multi-day stage races — running, cycling, triathlon, OCR and trail, around the world.

Can we sponsor a series instead of one race?

Yes. Organizers bundle a season into one package — a single contract, a single invoice, and reporting rolled up across every event in the series.

Ready to find your next race?

Book a 30-minute intro call and we'll come back with a shortlist matched to your brand.

Book a call